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MKT 9742: Social Media Analytics at Baruch College

3 credits · Spring 2027

Social Media Analytics (MKT 9742) at Baruch College has 1 way to take it in Spring 2027. 1 of 1 section has an open seat right now.

The professor is: Shahar Fridman.

Compare them below, check the days and times, and add the course to your schedule.

About this course

This course focuses on how to structure and implement a successful social media marketing campaign with a focus on performance analytics. This course will discuss the various KPIs and buying models available on different platforms and what makes them unique. Next, the course will dive into the analytics process that fuels a successful campaign starting from developing automated live dashboards (for daily campaign optimization) to writing final client facing reports. The course takes a highly experiential and hands-on approach. Students will execute a social media campaign from beginning-to-end: selecting target markets, building dashboards (using state-of-the-art tools), tracking KPIs and optimizing the campaign, and writing a final report to clients.

Professors for MKT 9742 at Baruch, Spring 2027

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MKT 9742 sections, times and seats

Seat status as of Oct 5, 1:18 AM ET. Seats can change between refreshes. How fresh is this?

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UWA-LEC Regular
Wed · 6:05 PM - 9:00 PM
B - Vert 8-155
Shahar FridmanChill Rank 1 of 5: Chill?★ 4.9(31)Difficulty 2.5/5 · 100% would take again
In PersonOpen

Questions about MKT 9742 at Baruch

Who teaches MKT 9742 at Baruch in Spring 2027?
Shahar Fridman is listed for Spring 2027. Each name links to a page with their Chill Rank and Rate My Professors numbers.
Is MKT 9742 at Baruch hard?
It depends on the professor. Across the 1 professor with a Chill Rank, students on Rate My Professors give an average difficulty of 2.5 out of 5. The Chill Rank above compares them directly.
What if a MKT 9742 section is full?
Try another section, join the waitlist in CUNYfirst if there is one, or ask the department. You can also watch a full section and get an email when a seat opens; you still enroll yourself in CUNYfirst.