MKT 3605: Consumer Behavior at Baruch College
3 credits · Spring 2027
Consumer Behavior (MKT 3605) at Baruch College has 3 ways to take it in Spring 2027. 3 of 3 sections have an open seat right now.
Professors teaching it: Tanuka Ghoshal and Shirley Bluvstein.
Compare them below, check the days and times, and add the course to your schedule.
Requirements
Pre/Corequisite: MKT 3000, and ZICK or ZKTP or BUSCOM-BA Plan or Marketing Minor for Non-Business Majors with 45 credits.
About this course
This is an interdisciplinary course that examines the various aspects of consumer buying behavior. Such fields as economics, psychology, social psychology, sociology, and cultural anthropology are studied with reference to purchase decision criteria, consumer motivation, and attitude change. The course focuses on the implications of social science concepts for marketing strategy.
Professors for MKT 3605 at Baruch, Spring 2027
- Tanuka GhoshalChill Rank 4 of 5: Busy?
1 section · 1 open · ★ 3.3 (33) · difficulty 3.4/5 · 58% would take again
- Shirley BluvsteinToo few ratings to rank
2 sections · 2 open · ★ 5.0 (1) · difficulty 1.0/5 · 100% would take again
Ordered chillest first. A Chill Rank compares a professor with other CUNY professors on Rate My Professors difficulty, rating and would-take-again; it needs at least 3 ratings. How it works
MKT 3605 sections, times and seats
Seat status as of Oct 4, 11:18 PM ET. Seats can change between refreshes. How fresh is this?
Chill Rank compares professors using Rate My Professors reviews, from Chill to Brutal. What each rank means
Questions about MKT 3605 at Baruch
- Who teaches MKT 3605 at Baruch in Spring 2027?
- Tanuka Ghoshal and Shirley Bluvstein are listed for Spring 2027. Each name links to a page with their Chill Rank and Rate My Professors numbers.
- Is MKT 3605 at Baruch hard?
- It depends on the professor. Across the 1 professor with a Chill Rank, students on Rate My Professors give an average difficulty of 3.4 out of 5. The Chill Rank above compares them directly.
- What if a MKT 3605 section is full?
- Try another section, join the waitlist in CUNYfirst if there is one, or ask the department. You can also watch a full section and get an email when a seat opens; you still enroll yourself in CUNYfirst.