MKT 48: Marketing Management at Bronx Community College
3 credits · Fall 2026
Marketing Management (MKT 48) at Bronx Community College has 1 way to take it in Fall 2026. 1 of 1 section has an open seat right now.
The professor is: Howard Irby Jr..
Compare them below, check the days and times, and add the course to your schedule.
Requirements
Prerequisite: MKT 11; Corequisite: ENG 11 (if required)
About this course
Designed to provide a basic understanding of key issues facing today's marketing managers, this course introduces the student to fundamental concepts and techniques needed to manage the marketing function. Topics include the analysis of marketing opportunities and constraints, an examination of the decision-making process with respect to product, promotion, pricing, and distribution strategies as well as the planning and delivery of marketing programs. A managerial orientation is developed through the case study method.
Professors for MKT 48 at Bronx CC, Fall 2026
- Howard Irby Jr.Chill Rank 5 of 5: Brutal?
1 section · 1 open · ★ 1.7 (73) · difficulty 4.0/5 · 15% would take again
Ordered chillest first. A Chill Rank compares a professor with other CUNY professors on Rate My Professors difficulty, rating and would-take-again; it needs at least 3 ratings. How it works
MKT 48 sections, times and seats
Seat status as of Oct 4, 5:40 PM ET. Seats can change between refreshes. How fresh is this?
Chill Rank compares professors using Rate My Professors reviews, from Chill to Brutal. What each rank means
Questions about MKT 48 at Bronx CC
- Who teaches MKT 48 at Bronx CC in Fall 2026?
- Howard Irby Jr. is listed for Fall 2026. Each name links to a page with their Chill Rank and Rate My Professors numbers.
- Is MKT 48 at Bronx CC hard?
- It depends on the professor. Across the 1 professor with a Chill Rank, students on Rate My Professors give an average difficulty of 4.0 out of 5. The Chill Rank above compares them directly.
- What if a MKT 48 section is full?
- Try another section, join the waitlist in CUNYfirst if there is one, or ask the department. You can also watch a full section and get an email when a seat opens; you still enroll yourself in CUNYfirst.