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FPA 9160

Audience Development and Membe · 3 credits · Spring 2027

About this course

This course concentrates on the necessity of building and servicing audiences, including how to monetize the outcomes of outreach. Topics include examination of audience trends and purchasing patterns, retaining core audiences while expanding audience reach, member service models, and structuring an effective member service program, outreach methods, and obstacles.

Seat status as of Oct 2, 10:36 AM ET. Seats can change between refreshes.

No sections have been posted for this course in this term yet.