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MKT 341

Introduction to Marketing · 3 credits · Fall 2026

Requirements

PREQ: BUS 201 or {BUS 160 or BUS 220}

About this course

Introduction to concepts, institutions and policies of distribution; relationships among manufacturers, wholesalers, retailers, and consumers, market research and strategies, advertising, and sales management. This course can be offered as a face-to-face course, a hybrid course or as a fully online asynchronous.

Seat status as of Oct 3, 6:57 AM ET. Seats can change between refreshes.

Chill Rank compares professors using Rate My Professors reviews, from Chill to Brutal. What each rank means

S3-LEC Regular
Sat · 9:00 AM - 11:50 AM
Acad Core 2M05
Idica WilsonOnly 2 ratings, too few to rank★ 4.5(2)Difficulty 3.0/5 · 100% would take again
In PersonOpen
WEB-LEC Regular
Arranged · TBA
Online-Asynchronous
Yong Kyu LeeChill Rank 3 of 5: Fair?★ 4.1(10)Difficulty 2.7/5 · 90% would take again
Online AsynchronousClosed